The Next Big Video Game Fad
The video game industry has enjoyed many fads over the years. Like all fads though they’re replaced with something else. People often wonder what’s the next big video game fad? Fads can be hard to predict, they can be even harder to capitalize on. In fact, we’ve seen that very move hurt fads in the past. This usually happens when companies put out products too fast flooding the market. Trying to capitalize on something while it’s still fresh and hot. So where should one look to spot the next up and coming fad in the video game industry? Than answer may surprise you.
Why the next big video game fad might surprise you
Let’s start with indie games, especially since the potential for growth is so strong. Grown it has, truth is that indie games are growing at a very steady rate. New resources are becoming available on a regular basis. It becomes easier with each passing month for developers to self-publish their games. Indie games are also available across a variety of platforms form PC to mobile.
They’re everywhere, which speaks to the progress that indie devs have made with these titles. It’s this steady growth that precludes indie games from being the next big video game fad. While the indie game scene continues to grow there’s not a sense of urgency. The same sense of urgency that accompanies companies has they try to cash in on a current fad. Make no mistake the steady growth that indie games are currently enjoying is a good thing. It’s healthy growth not the sort of growth that lends itself to becoming a huge fad.
If I’d written this two years ago VR would’ve been at the top of my list. I mean everywhere you looked virtual reality gaming was dominating the headlines. Millions of dollars were being spent in development of VR. Millions more was being spent to develop games for the emerging technology. Companies were in a race to see whose virtual reality headset could make it to market first.
Now here we are two years later and virtual reality has been a disappointment to many people. While VR is finding its niche powering a new generation of arcades. It’s nowhere close to being the game-changer that many companies believed it was going to be. That’s not too say that it won’t happen one day, don’t expect that day to get here anytime soon.
Streaming games has become very popular. This is thanks to services such as Twitch and YouTube. This has allowed gamers to turn their passion into an income. Granted the amount of money made from game streaming varies. Not everyone is going to make enough to quit their day job and stream full-time.
Of course, not everyone streams for money. Some stream to share their knowledge about a particular game. For others, it’s only a fascinating hobby. While game streaming has become popular, it’s even used to broadcast gaming events. Sadly, it’s not going to be the next industry fad. While there’s money in streaming games. It pales in comparison to the money that companies could make elsewhere. Expect companies to continue to stream events and to drive product awareness.
While the corporate side of things will be putting their efforts elsewhere. Game streaming has become popular amongst gamers themselves. This is likely to continue for the foreseeable future. Look at the views on some of the streams on Twitch, and you’ll see how popular streaming games has become.
This one is a no brainer I’m afraid. Esports gets millions of views a month, and matches are streamed live all over the world. Esports actually encompasses a variety of genres giving it a broad appeal. This appeal has not only helped esports become popular, it’s also made it very profitable. If you’re able to profit from it. Well as it turns out the companies that make these games are in that position.
Esports is without a doubt the next big video game fad. Why? Money, piles and piles of it to be accurate. See because of the high number of viewers that watch esports. It’s attracted all sorts of attention from companies outside the gaming industry. We’re talking corporate sponsorship’s, merchandising, advertising, and in some cases television deals.
This all translates to one thing, money and a lot of it. In fact, esports has become so popular that there’s talk of adding it to the Olympics. Should that become a reality then there will be no stopping esports. The goal of any business is to make money, and right now esports is where the money is at. Especially since esports is still growing, and will likely continue to grow for some time.
One thing is certain what is popular today may not be popular a year from now. That the beauty about fads they come and they go, sometimes they go as fast as they come. It’s important to remember that because companies are pouring their efforts into one fad. Doesn’t mean that the gaming community can’t pour its efforts into a different one. While the average gamer isn’t likely to be a part of esports. They could easily get involved with game streaming or indie game development.
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