Ouya and Razer A Bright Future?
Ouya has been bought by Razer, as I’m sure most all of you have heard this news by now. While it’s always sad to see a company such as Ouya shut it’s doors. We should focus on the up side to this news, and the possibilities that this opens up.
Razer acquired Ouya’s software and app store library, and not the Ouya hardware. In regards to the Ouya hardware Razer didn’t need it since they have their own set-top box called Razer Forge TV. Like the Ouya the Forge is also powered by Google’s Android OS.
So the fact that Razer has acquired the software and app store library works in Razer’s favor. Now Razer intends to keep Ouya’s game publishing business as it’s own entity. This could be a bad move for Razer in the long run, if they take even one misstep. One of the things that endeared Ouya to independent developers, was the fact that there were so few barriers involved in publishing. Should Razer change that to any significant degree it could turn developers away from the platform.
Razer as a company has specialized in gaming accessories for years. This affords them a brand recognition that Ouya didn’t necessarily have. Due to Razer’s larger size it should allow for the Ouya software and app library to reach a much broader audience.Regardless of how you feel about this acquisition, and I’ve seen plenty of reactions. However Razer seems to want to keep as much of the Ouya product intact. For that Ouya fans should be happy, or at the very least optimistic about the direction that Razer is going. So often when parts of a company are acquired they’re buried or dismantled never to be heard from again. That seems to be what Razer is trying to avoid happening here. There is no doubt that Ouya will be missed, but it would appear to be in good hands.
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