Proper Product Tags Make It Easy To Find Video Games
Product tags are something that people don’t give any thought to until they need to use them. I mean you see them all the time when you’re shopping at places like Steam or using Amazon. They help us narrow down the search results and help us find exactly what we’re looking for. Of course, this only works so long as people tag their products appropriately. Can you imagine trying to shop for video games, if people didn’t tag title properly?
Tags are an important part of shopping for video games online
Description tags are there for the benefit of everyone. They let the service selling the product, in this case, a video game. In what category and sub-categories, the title should be listed under. For consumers, it helps to find exactly what they’re looking for. That’s because they can refine a search narrowing the results.
For instance, if I were to go to Steam and browse for an indie title. I would get a lot of results, more then I could look through before getting bored of it.
Since indie game is such a broad term so, I narrow it down further. Since I know I want an action title I select action from the tag section.
While that narrowed down the results, I can still narrow it down even more. That’s because I’m looking for a specific type of title. One I can easily find it by simply selecting another tag. In this instance, I am going to select the shoot ‘em up tag.
That narrowed down my results to exactly the type of game I was looking for. When indie was the only description tag selected I had 910 pages of games to look through. That number went down to 421 pages after I selected the action tag. Then finally, after selecting the shoot ‘em up tag the number of pages went down to 20. That’s a huge change in the number of pages full of results to browse looking for a new title to play.
It Could Be Worse
Now imagine if you were to go to Steam or Amazon and look for a video game. Let’s say you were in the market for a platformer, you check all the appropriate tags and what not. Find a game that sounds like it has an interesting premise as far as platformers go. You see promotional images that the developer has uploaded all showcasing a typical run of the mill platformer. You purchase the game based on the information that you have.
You download the game only to discover that the platformer that what you bought is, in fact, a tower defense game. You’d feel deceived and angry because the developer went out of their way to misrepresent their game. You in-turn purchased that game based on the information that was provided to you.
Make no mistake though you purchased that game because the developer intentionally misled you with the marketing materials provided. They knew what they were doing when they selected the category to list the game under. If they turn around and say that they didn’t realize that their game wasn’t a tower defense game. Then I would question rather or not that person should be in game development at all.
Greed Is Everywhere Even In Gaming
Sadly, incidents involving fraud do happen when it comes to video games. Greed is a powerful motivator and in America, at least people measure their success is usually tied to money. There will always be those who will try to make money at others expense. Thankfully there are more legitimate developers who’re concerned with making the best game possible.
Just imagine how the online shopping scene would be without the ability to use description tags. The online shopping landscape as we know it would be chaos and very un-user friendly. Thankfully that’s not the world we live in, of course, that’s not to say that online shopping couldn’t stand some improvements.
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